Poppi is the earliest mature apple variety in Hawke's Bay, targeting the highly competitive Asian market such as China.
Poppi is a thin-skinned variety with a crisp, sweet taste and bright red skin. This is the earliest mature variety of apples grown in Hawke's Bay, allowing New Zealand apples to enter the competitive Asian market as soon as possible.
Currently, Poppi apples are grown in the early-maturing microclimate orchard in Hawke’s Bay, using new planting structures and trees to maximize daylight for early harvest. Gisborne owns the brand's saplings, which will be available to growers in the future.
At present, the first batch of Poppi apples has been harvested and packaged, and the first container was sent to China from the Port of Napier on February 11. First Industry is a company specializing in the production of fruit grading and packaging lines. For Apple, First Industry can provide sorting solutions and solutions for packing by weight. The specific fruit sorting and packaging methods can be customized according to the specific needs of customers.